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EXPAND YOUR IMPACT | WHY ORGANIZATIONS SHOULDN’T STAY IN THEIR LANE

Author: Victoria P. Kasdan, RN, BSN, MPH
Co-founder & Board Chair, Making An Impact

In the dynamic realm of service provision, it’s tempting to stay fixated on your organization’s mission alone. But what if I revealed a path that could not only broaden your horizons but also amplify your effectiveness, engagement, and overall impact? Let’s delve into why it’s not just beneficial but crucial for organizations to break free from the confines of their lanes and embrace a more holistic approach to serving their communities.

Sure, specialization has its perks. It allows for deeper expertise and streamlines operations. But what about those instances when a client’s needs extend beyond your organization’s scope? Ignoring these gaps in service can severely limit both your clients’ outcomes and your organization’s potential impact. It’s time to recognize that true effectiveness lies in addressing the full spectrum of needs, even if it means venturing outside your comfort zone.

Imagine this: In Sarasota and Manatee counties alone, there are over 300 agencies offering basic needs services across 17 categories. That’s a bounty of resources waiting to be harnessed. Introducing Making An Impact’s Community Connections Basic Needs Resource Guide. This invaluable tool not only raises awareness about the services offered by other organizations but also actively facilitates connections, bridging the gap between what your organization specializes in and what your clients truly need.

But here’s the beauty of it: embracing this broader approach doesn’t mean diluting your organization’s focus. On the contrary, it’s about enhancing it. By becoming a gateway to a wider variety of services, you’re not just fulfilling your mission; you’re amplifying it. Think of it as expanding your peripheral vision while staying firmly in your lane.

So, how can you make this shift towards a more comprehensive model of service delivery? It starts with getting your hands on the guide. With its user-friendly format and comprehensive listings, it’s the ultimate navigation tool for clients and organizations alike. By incorporating it into your programs, you’re not just helping others—you’re increasing the return on your efforts and impact.

In conclusion, staying in your lane might seem like a safe bet, but in today’s interconnected world, it’s time to break free from those confines. Embrace the idea of being more than just a specialist; be a connector, a facilitator of change. Your clients, your staff, and your volunteers will thank you for it.

Ready to expand your impact? Get Making An Impact’s resource guide today and pave the way for a brighter, more inclusive future.

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